Twitter will surpass Facebook

Twitter recently hit 145 million followers. Even though it's reported that only 30% of those accounts are active, I think we can all collectively put our wings together and chirp, ‘Wow. That’s impressive’. For one, they don’t even have a revenue stream. Unless they plan to register as a religious organization, which probably wouldn’t be too far fetched for most followers, their service and business is currently unsustainable. The impressive part is that it doesn’t seem to make a difference. They continue grow and gain popularity anyway. Secondly, they’ve directly gone up against Facebook at their own game, and though they might not be winning, they’re certainly not losing either. This makes me wonder…'How far is up for Twitter? Once their money machine starts, will they ever surpass Facebook’s revenues? Will they get more registered accounts?’ The smartest answer in the room is, ‘probably not, but who the hell knows’. The smartest answer, however, is not always the right one. That’s why I say ‘yes’ to all the above. You read correctly. Twitter will surpass Facebook. Now before you call me names that I need earmuffs for, let me explain. You see, it comes down to this: Twitter is simple. Facebook is not. Twitter has one, single function. Facebook has too many to count. As we continue to move into a more mobile world, less will win over more every time. If you look at the growth numbers for Twitter, you can see the upward trend of people signing up and engaging with the service via mobile is taking over. Adding 300,000 new users each day, Twitter grew by 40% over the last four months. But the golden nugget is that Mobile usage has gone up 62% over the same four months, and 16% of all new Twitter users are starting out on mobile devices as opposed to web signups (this number is up from just 5% earlier this year). If you Tweet from your mobile device, it’s not hard to see why. It’s simple, fast, single-focused, and it’s a low level of time commitment. With the introduction of new devices like the iPad that give us fast and instant faster and more instant, these numbers are not going into a tailspin in the foreseeable future. Facebook, on the other hand, is busy trying to take over the world, offering everything to everyone. And as much as we all like the idea of having the world in our mobile hands…Facebook is currently just slowing us down. ~ p